A Retail Marketing Executive is a professional responsible for planning, implementing, and managing marketing strategies and campaigns specifically tailored for the retail industry. They work to promote products, drive foot traffic, increase sales, and enhance the overall brand image of a retail business. The role encompasses various responsibilities and requires specific skills. Retail Marketing Executive Job In Qatar
Marketing Strategy Development: Developing marketing strategies and plans aligned with the overall business objectives of the retail company.
Digital Marketing: Implementing digital marketing initiatives, including website management, social media marketing, email marketing, and online advertising to drive online and in-store sales.
Customer Relationship Management: Developing and implementing customer loyalty programs, analyzing customer data, and executing targeted marketing campaigns to drive customer retention and repeat purchases.
Market Research and Competitor Analysis: Conducting market research to understand consumer trends, preferences, and behaviors, as well as monitoring competitor activities to identify opportunities and stay competitive.
Collaboration with Suppliers and Partners: Collaborating with suppliers, vendors, and partners to negotiate marketing support, co-branded campaigns, and promotional initiatives.
Budgeting and Reporting: Managing marketing budgets, tracking expenses, and preparing reports to evaluate the effectiveness of marketing campaigns and measure return on investment.
Skills:
Retail Industry Knowledge: Understanding of the retail industry, including consumer behavior, market trends, and competitive landscape.
Creativity and Branding: Innovative thinking to develop unique and memorable brand experiences, visual merchandising concepts, and promotional activities.
Analytical Skills: Ability to analyze marketing data, consumer insights, and sales metrics to identify opportunities, measure campaign effectiveness.
Communication and Collaboration: Excellent communication skills to collaborate with internal teams and external stakeholders.
Project Management: Strong organizational and project management skills to prioritize tasks, manage timelines, and coordinate multiple marketing initiatives.
Brand and Product Knowledge: Deep understanding of the brand identity, product offerings, and unique selling propositions to effectively position and promote products in the market.
Qualification
Bachelor’s degree in marketing
2-5 years experience
Job Details
Job Location
Doha, Qatar
Company Industry
Recruitment & Employee Placement Agency
Company Type
Employer (Private Sector)
Job Role
Marketing and PR
Employment Type
Full-Time Employee
Monthly Salary Range
Unspecified
Number of Vacancies
1
Preferred Candidate
Residence Location: Qatar. Retail Marketing Executive Job In Qatar
